Female founders Rachelle Wates and Hayden Shoffner created Byrdie Golf Social Wear from golden hour golf cart rides with their grandmothers, learning life's lessons through the game of golf. The most important lesson that they learned over the years, and have put into practice, is to never compromise personal style for any occasion. Their mission is to bridge the gap between modern fashion and performance while paying homage to the sophistication and style of our matriarchs’ wardrobes. Through Byrdie Golf, they hope to not only reintroduce personal style back to the game of golf, but also celebrate a new generation of women who bring friendships, cocktails and legacies to the 19th hole. Byrdie days to come.